Run your whole coaching business under your own brand.
Programming, check-ins, progress, and client chat in one app — delivered to your clients as your app, in your colors, with your name on it. We're the engine. You're the brand.
30-day free trial · No credit card · Your data stays yours.
Your color. Your logo. Your app — built on our chrome.
Up and running in an afternoon.
Brand it
Add your logo, pick your color, name your app. Cadence skins every client screen to match — no designer, no developer.
Learn moreBuild it
Drag together programs, save go-to workouts to a reusable library, assign to clients in minutes.
Learn moreCoach it
Clients log workouts, send weekly check-ins, and message you — all in your branded app. You see it all from one dashboard.
Learn moreEvery feature, every tier.
The asterisks stop here. White-label, programming, check-ins, chat — bundled at $29/mo. Competitors charge $165+ for the same surface area.
Programming + check-ins
Build 4–16 week programs in minutes. Templates clone across clients. Weekly check-ins delivered to your dashboard automatically.
1:1 chat that doesn't feel like work
Real-time text, photos, voice notes (V2). One conversation per client — your clients don't feel like a queue.
Your brand, not ours
Color, logo, app name — set once, applied to every client surface. Nobody knows it's a SaaS underneath. Included on every tier.
Private community per trainer (V2)
Opt-in feed for your clients, owned by you. No marketplace. We don't sell your clients to other trainers.
Progress they can feel
Weight, measurements, sleep, energy — graphed and celebrated. Clients see momentum, not red numbers on a missed week.
Wearables in one tap (V2)
Whoop, Oura, Garmin, Apple Health, Fitbit — all 50+ providers via a single Terra integration. Auto-import workouts and sleep.
The price you see is the price you pay.
No nutrition add-on. No branded-app upcharge. No per-feature gates. Compare what you actually get at a 50-client coaching business.
| Cadence Pro | Trainerize Pro + add-ons | TrueCoach 50 | EverFit Studio | |
|---|---|---|---|---|
| Price (~50 clients, monthly) | $129 | ~$120+ | $137 | ~$134 |
| White-label branding | $169 once | |||
| Programming + check-ins | ||||
| 1:1 chat | ||||
| Add-on / payment fees | None | Add-ons | 5% fee | Add-ons |
| Built post-2025 |
Verified May 2026. Figures move over time — see the full, sourced comparison.
Simple pricing that grows with your roster.
Start free for 30 days. White-label is included on every plan — no branded-app upcharge.
- White-label branding
- Full programming + check-ins
- 1:1 chat
- Exercise library
- Everything in Starter
- Up to 20 active clients
- Voice notes (V2)
- Terra wearables (V2)
- Everything in Growth
- Up to 50 active clients
- AI meal plans (V2)
- Private community (V2)
- Everything in Pro
- Multi-trainer (up to 3)
- Team analytics
- Priority support
Your brand. Your clients. Your app.
Start free for 30 days. No credit card. Every feature included.